"Laserfiche is pleased to announce that its litigation against SAP America, Inc., SAP AG and SAP Global Marketing over SAP’s use of the company’s Run Smarter® trademark has been resolved. The lawsuit was filed by Laserfiche in the United States District Court in Los Angeles on October 25, 2010 and was scheduled to go to trial this week.
"The terms of the settlement are confidential, but Compulink can disclose that the Parties settled the Action amicably and that the settlement involved a license of Compulink’s trademark for 'Run Smarter.'
Laserfiche’s complaint against SAP contended that SAP’s unauthorized, unlicensed use of “Run Smarter” infringed upon Laserfiche’s registered Run Smarter® trademark. Laserfiche owns United States Trademark and Service Mark Registration No. 3,085,357 for Run Smarter® and is also the owner of registrations for “Run Smarter” in other countries.
The federally registered Run Smarter® trademark has been the centerpiece of Laserfiche marketing campaigns since 2004. It is a strong trademark and service mark and a valuable asset of Laserfiche.
Here's an example of SAP using "Run Smarter."
Of course, they also seem to be using a "Run Better" campaign as well.
Here's Laserfiche announcing its "Run Smarter" awards.